COMPETENCES OF MARKET AGENT IN GLOBAL MANAGEMENT BUSINESS-MODEL

Abstract

Questions of formation of the agency’ competencies reflect the specific features of the recessionary period of economic development associated with the need to rely on entrepreneurial initiative and responsibility, on the independent economic behavior and autonomous making decision skills. In this sense, the educational environment is forced to perform additional tasks, which, in a normal situation of economic stability or growth, is not coming to the fore - the task of developing the social and psychological characteristics of the activities of a market agent and the goal of the formation of individuals, students within educational institutions or undergoing training tuition common professional skills of agent behavior, necessary for work in commercial companies, aimed at ensuring the profitability, and non-profit organizations, including government agencies and structures, providing state and municipal services. Specific agency competences, behavioral skills and the willingness to risk bearing, the ability of acceptance of responsibility and of making a choice, allow more efficient match between customer needs and capabilities of organizational structures.